The first 48 hours of a new ArchViz project determine whether it will be profitable or problematic. Projects that start with incomplete information — missing floor plans, vague material preferences, unclear camera angles, ambiguous timelines — generate an average of 2.5 additional revision rounds compared to projects with a structured onboarding process. Based on our analysis of 180 completed projects over three years, a thorough onboarding process reduces total project time by 22% and revision-related rework by 60%.
This article documents the complete onboarding framework we use for every new client engagement — from first inquiry through production kickoff. Every template, questionnaire, and checklist is production-tested and refined based on actual project data.
Phase 1: Initial Inquiry Response (Within 2 Hours)
Speed of response directly correlates with conversion rate. Our data shows that inquiries responded to within 2 hours convert at 45%, compared to 12% for next-day responses. The initial response has two goals: demonstrate professionalism and collect enough information to provide an accurate quote.
Initial Response Template
Email TemplateSubject: RE: [Project Inquiry] — RenderVault
Hi [Name],
Thank you for reaching out. We'd be happy to discuss your
visualization needs for [project reference if mentioned].
To provide you with an accurate quote and timeline, could
you share the following:
1. ARCHITECTURAL DRAWINGS
- Floor plans (DWG, PDF, or RVT)
- Elevations/sections (if available)
- Current design stage (schematic / DD / CD)
2. PROJECT SCOPE
- Number of interior views needed
- Number of exterior views needed
- Any animation requirements (walkthrough, flyover)
- Final deliverable format (digital, print, both)
3. DESIGN DIRECTION
- Any reference images or mood boards
- Interior design specification (FF&E schedule if available)
- Material preferences (modern, traditional, industrial)
4. TIMELINE
- Desired delivery date
- Any fixed deadlines (planning submission, marketing launch)
You can upload files here: [upload link]
Or reply to this email with attachments up to 25 MB.
I'll have a detailed quote to you within 24 hours of
receiving these materials.
Best regards,
[Name] | RenderVault
Phase 2: The Intake Questionnaire (Day 1–2)
Once the client responds with initial materials, send the detailed intake questionnaire. This document captures every decision that affects production — preventing the "I assumed you knew" conversations that cause scope creep later.
Intake Questionnaire — Complete═══════════════════════════════════════════
PROJECT INFORMATION
═══════════════════════════════════════════
Project name: _______________
Project address: _______________
Architecture firm: _______________
Interior designer (if separate): _______________
Primary contact name: _______________
Primary contact email: _______________
Contact phone: _______________
═══════════════════════════════════════════
DELIVERABLES
═══════════════════════════════════════════
Interior still images: ___ views
Exterior still images: ___ views
360° panoramas: ___ scenes
Animation: ___ seconds
Final resolution: □ 4K (3840×2160) □ 8K □ Other: ___
File format: □ JPEG □ TIFF □ PNG □ EXR
Print requirements: □ No □ Yes — size: ___
═══════════════════════════════════════════
ARCHITECTURAL INFORMATION
═══════════════════════════════════════════
Design stage: □ Concept □ Schematic □ DD □ CD □ As-built
Floor plans: □ Provided □ Coming by [date]: ___
Elevations: □ Provided □ Coming by [date]: ___
Sections: □ Provided □ N/A
3D model: □ Provided (Revit/SketchUp/Rhino) □ N/A
Ceiling heights (if not on plans): _______________
═══════════════════════════════════════════
INTERIOR DESIGN SPECIFICATION
═══════════════════════════════════════════
FF&E schedule: □ Provided □ Artist to specify □ TBD
Flooring: Material: ___ Color: ___ Pattern: ___
Walls: Material: ___ Color: ___ Finish: ___
Ceiling: Material: ___ Color: ___ Type: ___
Countertops: Material: ___ Color: ___
Cabinetry: Material: ___ Color: ___ Style: ___
Furniture style: □ Modern □ Contemporary □ Traditional
□ Scandinavian □ Industrial □ Other: ___
Furniture source: □ From FF&E schedule □ Artist selection
□ Specific products (provide links/images)
Color palette: □ Warm neutrals □ Cool neutrals
□ Bold colors □ Monochromatic
□ Reference images provided
═══════════════════════════════════════════
LIGHTING & ATMOSPHERE
═══════════════════════════════════════════
Time of day: □ Morning □ Midday □ Afternoon
□ Golden hour □ Twilight □ Night
Season: □ Spring □ Summer □ Autumn □ Winter
Weather: □ Clear sky □ Overcast □ Dramatic clouds
Artificial lights: □ All on □ Selective □ Off (daylight only)
Mood: □ Bright & airy □ Warm & cozy
□ Dramatic □ Moody □ Clinical/clean
═══════════════════════════════════════════
CAMERA ANGLES
═══════════════════════════════════════════
□ Client to specify (mark on floor plan)
□ Artist to recommend (based on best angles)
□ Combination (client specifies rooms, artist chooses angles)
Specific requests: _______________
═══════════════════════════════════════════
PEOPLE & LIFESTYLE
═══════════════════════════════════════════
Include people: □ Yes □ No □ Silhouettes only
Lifestyle items: □ Yes (styled) □ Minimal □ None
(books, flowers, food, personal items)
Pets: □ No □ Yes — type: ___
Vehicles: □ No □ Yes — type/color: ___
═══════════════════════════════════════════
TIMELINE & BUDGET
═══════════════════════════════════════════
Preferred delivery date: _______________
Hard deadline: _______________
Budget range: □ Under $3,000 □ $3,000–$6,000
□ $6,000–$12,000 □ $12,000+
Revision rounds included: ___ (standard: 2)
Phase 3: Reference Collection (Day 2–3)
Even with a completed questionnaire, clients communicate design intent more effectively through images than words. "Warm and modern" means something different to every person. A curated reference board eliminates this ambiguity.
Reference Board Structure
Request the client provide (or approve from your suggestions) reference images in these categories:
- Overall mood / atmosphere (2–3 images): The emotional feel of the space — light quality, spatial character, color temperature
- Material palette (3–5 images): Specific materials — wood tone, stone type, fabric texture, metal finish
- Furniture style (2–3 images): Shape language, proportions, upholstery style
- Lighting reference (1–2 images): Time of day, shadow quality, artificial lighting mood
- Composition reference (1–2 images): Camera angle preferences, framing style, depth of field
If the client struggles to provide references (common with developer clients who focus on specifications, not aesthetics), offer to create an AI-generated mood board using the hybrid pipeline described in our AI pipeline article. This demonstrates proactive value and establishes design direction in 1–2 hours.
Phase 4: CAD Processing and Scene Setup (Day 3–4)
Once client materials are received, process the CAD files and establish the base 3ds Max scene. This MaxScript automates the initial scene setup from imported CAD geometry:
MaxScript-- RenderVault: Project Scene Initializer
-- Sets up a clean scene from imported CAD with standard configuration
(
-- CONFIGURATION
local projectName = "ClientName_ProjectName"
local sceneUnits = #centimeters
local defaultCeilingHeight = 270.0 -- cm, override per room
local gridSpacing = 100.0 -- cm
-- 1. Set system units
units.SystemType = sceneUnits
units.DisplayType = sceneUnits
format "=== Scene Init: % ===\n" projectName
-- 2. Create standard layer structure
local layerNames = #(
"01_Architecture_Walls",
"02_Architecture_Floors",
"03_Architecture_Ceilings",
"04_Architecture_Windows",
"05_Architecture_Doors",
"10_Furniture_Seating",
"11_Furniture_Tables",
"12_Furniture_Storage",
"13_Furniture_Decorative",
"20_Lighting_Natural",
"21_Lighting_Artificial",
"30_Vegetation",
"40_People",
"50_Cameras",
"90_Reference",
"99_Hidden"
)
for layerName in layerNames do (
if (LayerManager.getLayerFromName layerName) == undefined do (
LayerManager.newLayerFromName layerName
format " Created layer: %\n" layerName
)
)
-- 3. Configure render settings
renderers.current = VRay()
renderWidth = 3840
renderHeight = 2160
-- V-Ray global settings for ArchViz
local vr = renderers.current
vr.gi_on = true
vr.gi_primary_type = 0 -- Brute Force
vr.gi_secondary_type = 3 -- Light Cache
format "\n Renderer: V-Ray\n"
format " Resolution: 3840 × 2160\n"
format " GI: Brute Force + Light Cache\n"
-- 4. Set grid and viewport
gridSpacing = gridSpacing
viewport.setLayout #layout_4
-- 5. Create project info note
local noteObj = Text()
noteObj.name = "PROJECT_INFO"
noteObj.text = projectName + "\n" + (localTime)
noteObj.size = 50
noteObj.pos = [0, 0, -100] -- Below scene
local refLayer = LayerManager.getLayerFromName "90_Reference"
if refLayer != undefined do refLayer.addNode noteObj
format "\n Scene initialized for: %\n" projectName
format " Layers: % created\n" layerNames.count
format " Ready for CAD import.\n"
)
Phase 5: Scope Confirmation and Kickoff (Day 4–5)
Before production begins, send the scope confirmation document (detailed in our revision management article). This document transforms the questionnaire responses into a binding project scope that both parties sign off on.
Kickoff Checklist
Production Kickoff ChecklistCLIENT MATERIALS RECEIVED:
□ Floor plans (DWG/RVT) Received: [date]
□ Elevations/sections Received: [date]
□ FF&E schedule / furniture spec Received: [date]
□ Material references Received: [date]
□ Mood board / reference images Received: [date]
□ Camera angles (if specified) Received: [date]
INTERNAL SETUP COMPLETE:
□ CAD imported and cleaned
□ Layer structure created
□ Room dimensions verified against plans
□ Camera positions roughed in
□ Project folder structure created
□ Render settings configured
SCOPE CONFIRMED:
□ Deliverable count confirmed
□ Resolution and format confirmed
□ Timeline milestones agreed
□ Revision policy confirmed
□ Payment terms confirmed
□ Scope document signed by client
PRODUCTION READY: □ Yes — Start date: [date]
Project Folder Structure
Consistent folder organization prevents file management chaos across multiple concurrent projects:
Standard Project DirectoryProjects/
└── 2026_ClientName_ProjectName/
├── 00_Brief/
│ ├── Questionnaire_completed.pdf
│ ├── Reference_images/
│ └── Scope_document_signed.pdf
├── 01_CAD/
│ ├── Original/ (untouched client files)
│ └── Cleaned/ (import-ready versions)
├── 02_Scenes/
│ ├── ProjectName_v01.max
│ ├── ProjectName_v02.max
│ └── _autobak/
├── 03_Assets/
│ ├── Textures/
│ ├── Models/
│ ├── IES_Lights/
│ └── HDRIs/
├── 04_Renders/
│ ├── Test/
│ ├── Draft/
│ ├── Final/
│ └── Elements/
├── 05_PostProduction/
│ ├── PSD/
│ └── Deliverables/
└── 06_Admin/
├── Invoice/
├── Communication_log/
└── Revision_tracker.xlsx
Common Onboarding Failures
1. Accepting Incomplete Briefs
Starting production without a completed questionnaire is the #1 cause of revision cycles. The pressure to "start immediately" is real — clients want fast results. But starting with incomplete information guarantees you will build something that needs to be substantially changed. Push back professionally: "I want to make sure we get this right on the first pass. Could you complete the remaining items by [date]? This will save us both time in revisions."
2. No Designated Client Contact
Projects with multiple decision-makers and no single point of contact generate contradictory feedback. The architect wants one thing, the interior designer wants another, the developer wants a third. Establish in onboarding: "Please designate one person to consolidate all feedback. We'll work with their unified direction."
3. Skipping the Reference Board
Text descriptions are ambiguous. "Modern kitchen" could mean any of 50 different aesthetics. Always collect visual references — even if it adds a day to onboarding, it saves 3–5 days in revision cycles. When a revision request contradicts an approved reference, you have documentation to reference.
4. No Timeline Milestones
A project with only a final deadline and no intermediate milestones gives the client no visibility into progress and no structured review points. Use the three-stage workflow (layout → materials → final) with specific dates for each stage. This creates accountability on both sides — the client must review by their date, or the final delivery date shifts.
Key Takeaways
Professional onboarding is not administrative overhead — it is the single highest-ROI investment in any ArchViz project. Respond to inquiries within 2 hours. Use the complete intake questionnaire to capture every production-relevant decision before starting. Collect visual references for every subjective design choice. Set up your 3ds Max scene with standardized layers and settings. Confirm scope in writing with milestones and revision policies. Projects that follow this process complete in 22% less time with 60% fewer revisions — because every decision that matters was made before production began, not during it.
Have an onboarding refinement that improved your client workflow? Share it — we incorporate reader-tested processes into our methodology updates.